Focus on the top 5 Crowdfunding News items for the Day:

1) Lockitron: The app that unlocked crowd-funding success
http://edition.cnn.com/2012/11/30/business/lockitron-start-up/index.html

Lockitron, which enables doors to be unlocked through a smart phone, was rejected by Kickstarter in October. It was turned away for being a home improvement product, which the funding platform does not support.
But then Lockitron went "DIY" on its own crowd-funding.
In one day, orders hit $500,000. They are now sitting at $2.2 million, the equivalent of more than 15,000 units.
This highlights the need to Build your Crowd and create that following that will support your product, effort or cause.


2) Prepare Yourself for Crowdfunding Success
http://www.openforum.com/articles/prepare-yourself-for-crowdfunding-success/

Amidst this confusion, it’s important to proceed carefully. Here are some tips on how to start preparing your business today.
Get Professional Advise
Craft a clear Communications Path
Choose the right Platform
New Data from CfPA ( CrowdFunding Professional Aossociation)http://crowdfundingprofessional.org/new-data-released-by-the-crowdfunding-professional-association-cfpa-shows-surprisin, November Survey, show that even with High enthusiasm and positive expectations, less than 40 % of a sample of 442 entrepreneurs, investors and intermediaries rated themselves as having a 5 or less out of 10, in their understanding of the JOB ACT and Equity CrowdFunding. Sounds like Education and Information is a key to helping this new Legislation become successful in it ability to help the Economy. See CrowdFunding Planning.com for that up-to-date Information and Education from the well of accumulated and organized CF Data.


3) Can Crowdfunding Create Jobs and Will The Government Help? ....or Hinder? http://www.forbes.com/sites/chancebarnett/2012/12/03/can-crowdfunding-create-jobs-will-the-government-help/

Now that the Presidential election is over, it’s time for the country to get back to work on the economic and job growth plans ....... most recent Bureau of Labor Statistics report:

U.S. unemployment rate is 7.9%, 12 million looking for work.
1. Unlocking Institutional Capital for Investment
2. Investing in Community and Small Businesses
3. Supporting Sustainable Supply Chains
4. Investing in Measurable Impact
5. Exploring New Corporate Forms

Looking at these, 3 to 4 of the 5 topics touch on the idea of increased investment or “access to capital” for small businesses. The S.B.A. has outlined that 65% of new jobs in the U.S. over the last 17 years have been created by small businesses. .... most companies have profit growth goals, not employee growth goals...... revenue growth in a company that is one of the best determinants for whether a small business will hire and create new jobs....Without Capital, Businesses can not invest in growth and profits and hire more people. Get the JOBS ACT implemented!

Contact our Congressional & Senate leaders & the White House to get this done and stop playing "Gotcha Games"


2) Why Successful Crowdfunding Requires a Social-Media Mind-Set http://blogs.hbr.org/cs/2012/12/why_successful_crowdfunding_re.html 

Harvard Business review
why it's particularly important for would-be recipients of crowdfunding to understand social media and the way social-technology users think. First, crowdfunders seem to understand the high risk of putting money into a new idea Second, what seems to be happening is that the "social media culture," in which people feel close to and want to be part of brands they like, is extending into social investing.....with risks and rewards It seems it's not just a cold, calculated financial investment,

They should engage customers and other potential funders through social media and present a human face.
This is more than a straightforward financial holding. Like social media itself, it's all about community.


1) What SEO Features Should Your E-Commerce Software Offer?...
http://www.searchenginejournal.com/e-commerce-software-features/53428/

With thousands of individual product detail pages and category pages, e-commerce sites have many opportunities for great SEO. However, it is critical that you choose an e-commerce platform that allows you to control the many factors that are important for SEO....this applies with great improtance when building your Brand awareness in the begining statges of CrowdBuilding for your CrowdFunding campaign.

It is about tools: the verification of the website through Google and Bing Webmaster Tools

These platforms allow you to see crawl errors, update SEO settings for your website, and more......

Next: Google Analytics Ecommerce... this is invaluable to understanding your Crowd XML Sitemap

Product Detail Pages—Titles & Descriptions

There are a host of additional web site Value Proposition items that must be incorporated into your Business Branding and Product/service Internet Marketing Identification. The expert advice and guidance of skills professionals in these areas will make a big difference in the success level of your CF efforts and business operations as a whole....

In fact, we here at CFP, belief and are comnfirming that CF should be a continuous part of your business efforts at all times......the value of a loyal and supportive Crowd, in the Cloud, will support your enterprise level growth!...