The 100 refers the peak search interest in the United states . First graph represents "the word Crowd Funding", Indiegogo , , Rockethub Gofundme
The 100 refers the peak search interest in the United states . First graph represents "the word Crowd Funding", Indiegogo , , Rockethub, Gofundme and Kickstarter
Where are we going ? Look at the trends and search on three words CrowdFunding, Venture capital and Bank lending . 2014 will be the year of CrowdFunding and we project the volume would be around 15 + Billion worldwide .
We hope you can read between the lines
CrowdFunding is not a two dimensional paradigm and it just does not start when the campaign starts . CrowdFunding "project" starts as part of business revenue / fund raising phase..( in case one does not want to go to VCs , banks or family members)
Crowd Funding success is not just about raising money. Success is about delivering the product, service , event or the promise ( donation based ) , collecting the statistics , the crowd backers emails , build relationship and go for the next big one. .
When the crowd's love you and trust you, then you can really share your idea and success .. We all know the highest value in any sales is " the trust" .
We spend seven (7) hours with every Crowd Funding enthusiast to show them the pillars of successful crowdfunding " project", Some get it , some do not . Some think, they need to just satisfy what it takes to fill out a campaign page ( Video, text , pictures, story , awards, goal , timing , the pitch ..Etc. ).
85% of this group and more fail their campaign . We see ads saying , " YOU DO YOUR BUSINESS , WE DO YOUR CrowdFuning ), How ? We do not know yet . How one knows more than you about your product and service ???
We believe CrowdFunding is only a part of the journey that should be predictable, repeatable and also reasonable Social Media, PR , Email and press campaigns are part of what is needed . Business model , plan , financial forecast, competition analytic is a must ... Just think about this ... If a successful CrowdFunding is the proof of concept , then Chines are watching Kickstarter as their FREE Market research engine .. As you see why CrowdFunding SWOT is so important .
Posted by : David Khorram